HAQQIMDA

A commercial leader with an engineering mindset.

I work at the intersection of brand, sales, CRM, customer experience and digital product execution. My career moved from process engineering into marketing leadership, which shaped the way I think: creative work must still survive operational reality, data quality and commercial pressure.,Across Crocusoft, Sale365, Loyalliq.az, Baku Electronics, OBA Market, Rossmann, Jetex and 166 Group, I have built funnels, launched products, led CRM and loyalty systems, improved mobile app growth and connected teams around measurable outcomes.,The public projects, trainings and mentorship work in this portfolio reflect the same principle: strategy becomes valuable when it is translated into systems, rituals, reporting views and customer experiences that teams can actually run.